I was a senior copywriter (twice) for DDB, one of the world's largest advertising agencies. My clients included American Express, Fisher & Paykel and Singapore Airlines.

As General Manager Shopping Centres, I was responsible for the overall management and marketing of shopping centres and retail developments through New Zealand. 

As Group Brand Manager, I was responsible for the marketing of well-known liquor brands Jim Beam, Barcardi, Gordons, Grants and Hennessy.

During the four years I consulted to the largest New Zealand-owned home building brand, I re-engineered their franchise model and helped to grow sales by 500%

I developed a Business Excellence Programme for Fletcher Aluminium, New Zealand's leading window and door franchise.

I was involved in Hell's original franchise and marketing development, helping to deliver New Zealand's 3rd largest pizza franchise. 

As General Manager Retail for Hong Kong-based Sino, one of Asia's largest property companies, I worked with some of the world's largest franchises

My time in Asia has given me valuable experience in international relations, property, retail, construction and franchising.  

The world's largest provider of innovative photography solutions for the attractions industry contracted me to troubleshoot and review their licensing systems

My role as marketing consultant to Auckland's finest beach, park and cafe precinct involved branding, strategic planning, promotions and event management.

National Franchise Manager with New Zealand's leading manufacturer, retailer, home builder and construction company.

I upgraded the Master, Franchisee and Construction Manuals for New Zealand's largest portable accommodation provider 

American Express was one of the clients I worked on during my time as a copywriter at DDB advertising agency

I co-founded and, as Managing Director, grew Pzazz Building into New Zealand's leading home renovation franchise

I managed the marketing and sponsorship of what was to become the largest event of its kind in the Southern Hemisphere

My direct marketing for the Red Cross,  Cancer Society, Heart Foundation and other charitable organisations raised record-breaking donations

The Japanese National brand, later rebranded to Panasonic, was another of the clients I worked with in my time as a copywriter at DDB advertising.

As CEO of Enviro Clean and Restoration, I gained a solid understanding of the property services industry and have helped multiple franchises to set up and grow since.